At Segment International, we believe trust is earned. Since 2010, we’ve partnered with some of the world’s most respected brands to navigate complex markets, drive innovation, and uncover human insight at scale.

Our work is highly confidential and forward-looking—guided by strict NDAs and a philosophy of discretion. Our focus is on the work—and the relationships that power it.

Over the years, we've conducted more than 100 research initiatives across 40+ countries. From culturally immersive studies to tech-led co-creation, our team remains small by design—committed to delivering hands-on attention and tailored insight.

Many of our earliest clients are still with us today. Those who join us are in good company.